Creative Solutions

Out-of-home (OOH) provides one of the largest and most impactful creative canvases in advertising. Let our award-winning creative teams help you bring your ideas to life with a myriad of creative capabilities.

We’ll consult with you and share best practices

At Clear Channel Outdoor (CCO) we have a centrally led NY-based creative hub and six creative teams, located in our regions across the U.S. We work with customers to develop breakthrough, brand-building campaigns, provide consultative services, develop mock-up examples of campaign executions, design full-scale OOH campaigns, and advise on out-of-home best practices.

OOH creative best practices

Our creative team stands by eight core best practices that can make your OOH advertising visually stunning and deliver a strong message:

Create silhouettes with bold images and hues to build a sense of intrigue

Create silhouettes with bold images and hues to build a sense of intrigue

Think outside of the box with our OOH print capabilities

With an extensive number of printed billboard options, we can help you make an impact with your OOH campaigns.

Deploy our dynamic digital capabilities for campaign flexibility

Our digital display capabilities allow us to make campaign changes quickly and be the agile partner that many customers desire.

Social Amplification: Give your consumers their 15 seconds of fame by integrating social media posts into your out-of-home messaging.

Social Amplification: Give your consumers their 15 seconds of fame by integrating social media posts into your out-of-home messaging.

Our image archive

We maintain one of the largest archives of out-of-home imagery in the U.S. Containing more than 1.3 million curated, high-quality images of OOH campaigns dating back to the early 20th century, our expansive image library offers a glimpse into the history of outdoor advertising. This in-depth archive is managed by our two skilled library scientists. If you’re interested in seeing how OOH has helped build brands over time or if you need some inspiration, we can look into curating a gallery for you.